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Mom Marketing Engaging the Mom Demographic

Mom Marketing: How Brands & Businesses Engage Moms (Digital Growth Broadcast Replay)

During our most recent Digital Growth Broadcast, we caught up with six mom marketing experts and asked them to share their tips when engaging the mom demographic. What’s working to engage the Mom demographic? Collaborate with other moms to help expand your brand. Elle Walker, Co-Founder, What’s Up Moms (0:30-1:27) It’s good to be able […]

Engage Bilingual Hispanic Audiences

How To Engage Bilingual Hispanic Audiences (Digital Growth Broadcast Replay)

As a part of our commitment to digital marketing best practices, we set out to host a Digital Growth Broadcast asking experts how they engage bilingual Hispanic audiences. We featured experts from ESPN Deportes, Kellogg brands, Flipboard and three agency owners that have impressive statistics. They shared with us english and spanish marketing tips that […]

5 Steps to Writing Better Blog Content

With over millions of websites, it may seem difficult to get people to visit and stay on yours. Here are 5 tips to writing better blog content. 1. Make it conversational. When writing for the web, you’re essentially just adding another piece to an overflowing pot of conversation. Content made specifically for the web should […]

Email Marketing Tools for Teams

6 Email Marketing Tools to Make Your Life Easier

Social media may be all the rage, but email marketing is still an essential tool for your marketing campaigns. We’ve already talked about tips to grab your customers’ attention (and then keep it), but you might need some more help. Enter the internet, full of wonderful tools just begging you to try them out. So, […]

4 Ways to Use LinkedIn For Business

Many companies’ LinkedIn profiles are merely bare bones with a few snippets of information and external links. But this is one of the platforms where your company and brand can shine in a professional way. Start taking full advantage of this platform to improve your business today with these easy tips. Here are 4 ways […]

Youtube Video Marketing Tips

4 Youtube Video Marketing Tips to Reach Your Customers

YouTube is viewed by more young adults than any cable channel out there. So if this is your target audience, you better start implementing a video plan. Online video marketing is trending, and not exploring your options means not reaching your customer on the network that they’re comfortable with. Also, keep in mind that Google […]

Sample Tweets to get engement

Try these 25 Sample Tweets To Get Your Followers Responding In May

In need of some May social media engagement? We have found the most success by NOT selling on Twitter. Instead, we ask questions that start with a who, what, where or why. Then we include a couple response options and we keep everything less than 100 characters (whenever possible). This type of formula sometimes helps […]

4 Steps To Promote An Event On Twitter (Video Blog)

While we are getting ready for our Digital Growth Summit event I decided to shoot this video to show you how we get our panelists excited about the event (and have them help us spread the word). Here’s four basic steps I use to promote an event on Twitter. Pick a destination (Landing page or […]

8 Youtube Channel Tips To Get Subscribers (Video Blog)

Youtube is the second largest search engine on the web (behind Google). We feel like it’s important to have as much content on Youtube as possible to get noticed and help build loyalty from customers as they get to know you through your video marketing. Here’s some of our favorite Youtube channel tips to get […]

Palms Casino Social Media Case Study

Tracking Social Media ROI With HootSuite and The Palms Hotel

When we first launched MediaLeaders.com we set out to develop best practices on Twitter and Facebook to help businesses turn prospects into customers. We like to test different messages across all social media networks and use analytics to track social media roi. One of our most famous case studies came from a one month campaign […]

Apps to Manage Your Business

8 iPhone Apps To Manage Your Business

It’s hard enough to manage your business and keep it all together. It’s great when we can find apps that help us organize and manage our daily activities. Here’s some of the apps we use here at MediaLeaders. 1. Fantastical – A better calendar app A big part of running a successful business is being […]

3 Old School Landing Page Tips To Attract Customers

Congrats! Visitors found your website, and clicked on it, too! Whether they found it through a guest blog post or social media doesn’t matter; the hard part’s over, and you can just sit back and relax now…right? Wrong. It’s great if your prospects are finding your site, but how long are they staying on it? […]

Email tips

3 Email Tips For Better Engagement

Social media might be all the rage nowadays (and it’s not going anywhere anytime soon), but good old-fashioned email marketing still does the trick when it comes to getting people to your site and clicking “checkout.” There’s just one problem: almost every other business also sends emails, and they send out a lot. People like […]