7 Steps for Setting up an Effective Email Marketing Funnel

7 Steps for Setting up an Effective Email Marketing Funnel

A successful sales funnel, though simple in concept, can be immensely tricky to create. Learn how creating a free offer, choosing an email automation software, thinking in terms of landing pages, and segmenting your email list can help you create a simple and effective email marketing funnel.

What is Influencer Marketing

What is Influencer Marketing? (Marketing Guide)

Influencer marketing is when a brand leverages the influence of an individual in order to share their brand with a larger market. Learn how you can implement influencer marketing to increase brand awareness, boost conversion rates, launch a product or improve your SEO.

How to Use Social Media Recruiting to Attract Top Talent

How to Use Social Media Recruiting to Attract Top Talent

Social media recruiting is something that most growing companies are focused on. But how do you catch the attention of job-seeking talent in your industry? Learn how to stand out by showcasing your company’s culture, targeting specific candidates with Facebook ads, and tapping into your existing network.

3 Small Business Marketing Tips for Any Budget

3 Small Business Marketing Tips for Any Budget

Don’t let the size of your business limit your marketing strategy. Learn how to leverage digital tools and tactics to maximize your small business marketing efforts. Get tips for building the right social media strategy, creating content that engages and utilizing SEO.

Learn 5 Tips to Engaging Influencers Organically

Learn 5 Tips to Engaging Influencers Organically

Running a successful influencer marketing campaign starts with creating organic and authentic relationships with influencers in your niche. In this breakout session, learn how curating targeted content, helping influencers grow their presence, and how meeting in person can help you build organic relationships with influencers.

5 Ways Your Content Can Be More Relevant in a News Feed Economy

5 Ways Your Content Can Be More Relevant in a News Feed Economy

With brands gaining access to their own publication space with relative ease, offsetting ad spend, and helping their customers keep their finger on the pulse. Learn how building campaigns around a core principal and following 3 core strategies can help your content be more relevant in a news feed economy.

5 Ways to Effectively Monetize Content

5 Ways to Effectively Monetize Content

There’s an art and a science to creating engaging content that you can monetize. In this breakout session one of our expert panelists shares some of his top tips for monetizing content, including collaborating with others to grow your audience, how to create native advertising, and more.

Learn Content Calendar Strategies from 6 Experts

Learn Content Calendar Strategies from 6 Experts

In this panel discussion experts share their best content calendar strategies including: why the volume of your content isn’t as important as you might think, the importance of tailoring your content based on the platform, and their content calendar favorite tools.

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