Word of mouth marketing today is much more scalable because of social media. In this breakout session learn how creating unique coupon codes, helping influencers, turning your founder into a micro influencer, and sharing an alternative brand story can have a huge impact on your ecommerce results.
Authentic Marketing Conference 1
Running a successful influencer marketing campaign starts with creating organic and authentic relationships with influencers in your niche. In this breakout session, learn how curating targeted content, helping influencers grow their presence, and how meeting in person can help you build organic relationships with influencers.
Many brands are still trying to determine how and when to engage their audience through content marketing. In this breakout session a content marketing expert offers her best examples and tips for effectively creating engaging content.
With brands gaining access to their own publication space with relative ease, offsetting ad spend, and helping their customers keep their finger on the pulse. Learn how building campaigns around a core principal and following 3 core strategies can help your content be more relevant in a news feed economy.
There’s an art and a science to creating engaging content that you can monetize. In this breakout session one of our expert panelists shares some of his top tips for monetizing content, including collaborating with others to grow your audience, how to create native advertising, and more.
In this panel discussion experts share their best content calendar strategies including: why the volume of your content isn’t as important as you might think, the importance of tailoring your content based on the platform, and their content calendar favorite tools.
You want to tap into the enormous potential of collaborating with brands on influencer campaigns, but it’s easier said than done. Our experts share their insider tips on how influencers can attract the right brands by creating compelling content, updating their social profiles and more.
When it comes to influencer campaigns, creating branded content for different platforms is hands down the best way to optimize your campaign. Our panelists share tips for strategizing your influencer campaigns, tailoring branded content for different platforms, and what the best tools are to help streamline the process.
Influencer marketing campaigns are a new strategy that, if used correctly, produces some pretty powerful results for brands big and small. Learn how you can utilize influencer marketing campaigns to authentically share your brand message, engage your audience and more.
Brands are already seeing the power of leveraging influencers to grow and engage an audience. Experts share the details of what makes influencer campaigns work, how to determine the best influencers to partner with, and how to analyze the effectiveness of a campaign.